A discreet, fully-staffed client-acquisition engine for immigration consultants and counsel across Canada and the United States. We do everything that has to happen before the consultation — in the languages your clients think in — so you only have to win the room.
Most immigration practices are excellent in the file — and invisible everywhere before it.
Immigration is not a marketing problem in disguise. It is a trust-and-authority problem made worse by bad marketing — a prospect searching at midnight from another country, in another language, weighing one of the largest decisions of their life, and finding a directory listing instead of you.
Most practices still respond in hours, intake by hand, ignore the languages their clients actually search in, and leave reviews to chance. The few who fix this are quietly taking the market.
We work with practices in one of two postures — depending on whether you want the engine run for you, or installed and owned by your practice.
We generate, verify, qualify, and book every consultation that lands on your calendar — in the right language, screened for stream and eligibility. You walk into rooms where the work is already done. Six modules, one operating cadence.
We engineer the systems — brand, web, intake, conversion, analytics, AI — and hand them to your practice with documentation and ninety days of operating support. For practices ready to own their growth engine.
Acquire. Screen. Convert. Retain. Compound. Each module is precise, measurable, and integrated with the next.
Program and jurisdiction mapping, competitor and share-of-voice audit, ideal-client definition by stream — Express Entry, PNP, family, study, work, refugee, US family and employment. The 90-day strategic brief that governs every other module.
Multilingual SEO by program and city, explainer content, owned email — and the reviews and reputation layer, across Google and the platforms newcomers trust, that a stranger in another country vets you on before they ever call.
Google Search, Meta, and retargeting — built on intent, not impressions, and run in the languages your clients search in. Audience architecture, creative testing, weekly cost-per-qualified-consultation governance.
Compliant cultivation of the referral web that feeds immigration — settlement agencies, employers, recruiters, community and faith organisations, past clients — and nurture of prospects not yet eligible. Every touch logged.
The trust layer. Every inquiry screened — stream, eligibility signal, jurisdiction, and language — and answered in under five minutes, day or night, across time zones, until qualified or formally declined.
Human-led, AI-assisted. A trained, multilingual Concierge confirms intent, books the consultation, handles reschedules across time zones, and delivers your pre-consultation brief the night before.
You will not see an unscreened inquiry. Every consultation our system delivers passes a multi-step verification — including the checks that are unique to immigration — before the practice ever hears about it.
Specialist modules and a master tier — engineered to integrate with your existing intake and case-management stack, delivered with documentation, training, and ninety days of operating support.
Practice positioning, voice, visual identity, representative personal brands, and a messaging architecture your team can run from — in every language you serve.
A high-conversion, multilingual website with program and jurisdiction pages, intake forms, credibility and results, and conversion-rate discipline.
Consultation framework, intake scripts, retainer and fee conversation, objection matrix, and follow-up and reactivation sequences.
Capability decks, case-outcome collateral, and pitch materials for corporate immigration and institutional pursuits, at the standard the premium segment expects.
Single-source-of-truth dashboards. Cost of acquisition, case value, inquiry-to-retainer conversion, language and channel attribution, weekly governance cadence.
A private AI knowledge engine trained on the practice's programs, precedents, voice, and SOPs — a research analyst and intake assistant that never sleeps and never closes for the time zone.
Full growth-OS orchestration. Strategy, model selection, and KPI cadence run from above the modules. Quarterly business reviews with the principal — the fractional CMO who sits inside the practice.
For every module in depth — what it does, why a producing practice needs it, what to expect, and when it goes live —
See The Engine ›
We work where the caseload commands the work — and where our cadence and standard are sustainable.
One practice per stream per market. Never competing mandates — the conflict-free standard the profession itself demands.
ATLAS stream and ideal-client lock. Brand and messaging audit. System installation across intake, ad accounts, call tracking, and analytics. SENTINEL and CONCIERGE wired in with the eligibility and language workflow. Compliance review against the College and the relevant law society. The strategic brief is signed.
BEACON multilingual authority engine live. FORGE campaigns launched against the Atlas brief — Search first. SENTINEL processing live intake across time zones. CONCIERGE delivering the first qualified consultations to the practice's calendar.
PURSUIT at full referral and reactivation cadence. LEDGER reporting weekly. The engine runs independent of season and time zone. Quarterly review scheduled with the principal.
Passage Funnel pricing is structured so we are paid on outcome — the retainer covers the operating cost of the team; the per-close fee is earned only when the engine sources a closed, retained matter. All figures in USD.
Build engagements with documented deliverables and ninety days of operating support post-launch.
A note on professional standards. Per-close fees are structured as a flat fee earned on a sourced, retained matter — never a share of professional fees or a per-client referral fee — in keeping with the rules of the College of Immigration and Citizenship Consultants and the relevant law society. The exact structure is confirmed against your regulator's advertising and referral rules before any engagement begins.
The market lock belongs to the engine, not the firm. One-off builds, audits, and advisory engagements carry no market exclusivity — they are open on request.
The discovery call is forty-five minutes, private, and confidential. No pitch — a diagnostic conversation. We define the engagement together. If we are right for each other, we begin. If not, you leave with a clearer view of your market.
Request a Discovery Call